Clean Link Best Practices for Reddit
Written By Engain
Last updated 11 months ago
Using clean links reduces removals and filter hits. Reddit and many subreddits automatically flag certain link types.
1. Remove tracking parameters
Do not include:
utm_source, utm_medium, utm_campaign
ref,refid,viaAny affiliate or tracking tags
Bad:
https://example.com/product?utm_source=facebook&ref=abc123
Good:
https://example.com/product
2. Use direct URLs
Always use the main page URL.
Avoid:
Link shorteners (bit.ly, tinyurl, etc.)
Redirect links
If you must redirect, 301 only. Avoid 302.
Bad:
https://bit.ly/3abcxyz
Good:
https://example.com/article
3. Avoid affiliate or referral links
Many subreddits block them completely
Reddit detects them easily
They often get removed automatically
If you must use one, put it behind a 301 redirect or use a bridge page →.
Summary:
Clean links = fewer removals. Use direct URLs, strip tracking, and avoid affiliate links whenever possible.