Brand Mentions - not just link related

It would be great to have a section in the settings to provide a brand or company name / trademark & have that factored into the Brand Mentions.
If your company is named: “Preparation H” - adding this into that part of the settings “Brand Name”, when those daily crawls happen, we can see where we show up and it just feels good on the whole, knowing we are being mentioned.

Game changer for the soft mentions..